Neighborhood Free-cycling App
Designing to facilitate free-cycling to reduce waste
UX Research and Design
This was a group project to design a solution about waste. Read our complete research report here. The concept of freecycling is gaining popularity, but lacks refinement and designated platforms. Revive provides that platform to inspire users to part with usable but not needed objects in their lives to help others in their community.
Revive targets the point in the object lifecycle when it still has both practical and emotional value. The practical value makes it appealing to a second hand user, and the emotional value is why the owner holds on to it. By transferring ownership when the object is static to the owner, it brings the object back to life. Revive breaks down the emotional barriers that prevent people from getting rid of possessions.
Use storytelling to inspire people to give away possessions they’ve been holding on to relieve people of the burden of emotional object accumulation and encourage repurposing.
Insight : The value of an object is defined by much more than price. Factors such as an object’s age, source, emotional value, etc. are found to have contributed to how valuable someone think of an object.
The timeline page crafts the story of the object and conversations that have been exchanged between users. When creating a request, users are encouraged to provide details, context, and a photo to help inspire others.
Leverage empathy to overcome limiting emotional attachments
Insight : Some of the most prized possessions in our lives are ones that directly enable us to achieve goals such as yoga mat, guitar, etc.
Users can fulfill someone’s request to help them reach their goal by contributing usable objects that they no longer need. Ex. donating 30L backpack that’s been sitting in storage to a new graduate for her backpacking trip.
Strengthen the community by forming new connections for users to build trust
Insight : Proximity plays a key role in second hand buying and selling.
Revive uses location based services to connect users in their neighbourhood. The Revive home page is a feed cataloguing all current requests and the stories crafted around them allowing owners and strangers alike to reach out to community to find an item they need, and community members can opt in to share the objects strangers need.
Incentivize object repurposing by utilizing personal connections
Insight : The mystery of previous or future owners can make secondhand buying and selling feel unapproachable and daunting. Having any connection with the other party involved increases the probability of secondhand exchanges.
The tagging capability grows personal network allowing related users to engage each other in certain requests. This function not only increasing likelihood of fulfilling a request, but also engaging users in the platform when they are not actively scrolling through the newsfeed.
Pre-selecting item categories that are relevant to either what they have or are interested in results in the user receiving notifications of requests that apply to them to decrease the amount of time reading requests on the newsfeed, and increases both users app use and productivity.
High Priority Requests
Flagging high priority relates directly back to our insight surrounding using objects that directly influence people’s behaviors. The high priority component does this by supporting actions that are time sensitive in the user’s life.
To further promote users connecting with their neighbors, we imagine Revive hosting a history of the user’s interactions in the app. This encompasses contacts, requests, and general activity logs.